Articles and guides for digital agency owners and digital marketing professionals covering agency growth & lead generation, omnichannel strategy, email marketing, social media marketing and paid channels.
So you’ve started your very own restaurant, but you aren’t getting as many customers as you’d like. Well, here’s the thing: simply relying on friends and family to help you...
The average website conversion rate is just 2.35%, which means that for every 100 visitors that land on your site, only 2 of them will convert. Now, if you want...
In this day and age, you’d be hard-pressed to find a business that doesn’t have a Facebook page. But if you’re simply posting on your social media accounts once or...
Table of Contents
What is the client onboarding process?
Why is client onboarding important?
Best practices for client onboarding
Personalize and automate the process
Provide value early
Create a communication schedule
Establish expectations early on in the...
Knowing how to promote your website online is the most important digital marketing skill to have these days. People consume online content through multiple channels, so it’s essential to plan...
Creating a strong brand positioning strategy is not an easy task in today’s highly saturated markets. People’s attention spans are shorter than ever before and running a company website is...
Table of Contents
What is digital marketing?
Importance of digital marketing in the digital age
Types of digital marketing
SEO
SEM
Social media marketing
Content marketing
Email marketing
Online advertising
Landing page marketing
Smartphone marketing
Affiliate marketing
Viral marketing
Video marketing
Conclusion
As people spend more...
Let’s face it: very few companies are fully prepared for the General Data Protection Regulation (GDPR) that comes into effect on the 25th of May, 2018.
Marketers have had their fun...